ANATOY is about the complex. ANATOY is an Art Toy that brings the concept of anatomy to toys and talks about the mental or physical complexes that everybody has but hardly get people’s understanding. People set goals and make steady efforts to overcome their complexes, but it is not as easy as they think. We have a number of characters who have their own complexes. They are offered a wide range of experiment suggestions at ANATOY Market (ATM) so that they can overcome their complexes and lead an ordinary life like others. This process helps us understand and empathize with many different complexes of ourselves and others that all of us do not want to show. What we at ANATOY want is help people to have a better and deeper understanding of complexes things that everybody lives with and how one embraces them.
ANTHONY
“Anthony” has severe stage fright. When he stands in front of an audience, he gets extremely nervous and sweats a lot like feeling nausea. ANATOY offers a strong heart “STEAM” to Anthony who suffers from mental complex
ANABUSTERS
“Anabusters” is a combination of five toys of PUNKBUSTERS, an art toy of Korea. The concept of this toy is various characters in one body of Anatoy. This is possible because the Anatoy is split into 12 pieces.
ALVIN
ANATOY researcher “Alvin” is a complex master who transplants ANATOY complex-overcoming items into his body to test their side effects before they are delivered to clients. He is our first ANATOY.
BOBBY
At the pinnacle, anyone would lose interest in their work. “Bobby” was a marathoner at the top of the tree. One day he watched a sprint race and began dreaming of a sprinter. He had an excellent endurance for running a marathon, but badly lacked speed. He met ANATOY and got a pleasant suggestion at the moment he felt helpless and frustrated.
